Cogosense Blog

Cogosense's Driver Behaviour Blog

The Connected Car Still Ripe for Distracted Driving

Aegis Mobility's COO Brian Simmers recently had the pleasure of being a guest on the Peggy Smedley Show (www.peggysmedleyshow.com), the voice of M2M & Connected Devices, to discuss the use of technology to prevent distracted driving within the ecosystem of the Connected Car. The audio interview can be found here.

While car manufacturers have made great strides in making driver interaction with mobile capabilities safer and less distracting, the presence of the mobile device itself in the vehicle continues to be a major problem. The problem at a high level is three-fold: 1) not all cars on the road today, or in the near future, are "connected" with the high-tech features necessary to limit driver distraction 2) use of the vehicle controls is optional and 3) drivers are addicted to their mobile devices and the way they ring, ding, feel and look.

To truly eliminate the problem today, additional technology solutions are needed. This technology must automatically activate using flexible trigger methods and allow people to access the features that they want, but in a safe manner and in a way that they can't override.  In the future, the car itself can be part of the solution and we envision a world where the car can tell the network what devices are in it and whether it is driving or not, and the network can mediate the calls, text and data traffic based on this contextual information.

During the interview, Brian Simmers discussed a number of topics including the success of the Aegis Mobility FleetSafer solution for distracted driving due to mobile use in enterprises and our pioneering partnership with the State of Iowa and their TEXTL8R distracted driving software aimed at teen drivers in their state.

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